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Andrew Smith
@andrewsmithhairstylist

Andrew Smith

Global Artistic Ambassador

Andrew Smith, Global Artistic Ambassador for milk_shake, is one of the most recognized and influential talents in British hairdressing. A highly sought-after educator, he delivers cutting and styling education worldwide—empowering stylists through technique, creativity, and unforgettable learning experiences.

Andrew began his career at the world-renowned Sassoon Academy, laying the foundation for his signature precision and artistic vision. He went on to build a successful salon business, leading a dynamic team of forward-thinking professionals united by a passion for fashion-led hairdressing and exceptional client experience.

A multi-award-winning stylist and three-time recipient of the British Hairdressing Award – Southern Hairdresser of the Year, Andrew is celebrated for his ability to combine technical excellence with a deep understanding of evolving trends. His work regularly features backstage at international fashion weeks, where he has led session teams for major brands and directed hair for shows in London, Paris, and Milan.

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Beauty Insight: The Cuts & Color Clients Are Asking For Now

Andrew Smith
@andrewsmithhairstylistAndrew Smith
Gianluca Grechi
@gianlucagrechiGianluca Grechi
  • Hair Color
  • Cutting
  • Styling

Join us for an immersive journey into cut and color—designed to inspire, elevate and bring instantly wearable ideas back to your salon.

Featuring award-winning stylists and Global Artistic Team members Andrew Smith (UK) and Gianluca Grechi (Italy), this experience showcases the latest approaches to cutting, coloring and styling—all delivered the milk_shake way.

Inspired by Beauty Insight, milk_shake’s annual trend forecast for cut, color and styling, this program transforms global trends into practical, salon-ready techniques.

It’s education you’ll enjoy, your team will embrace, and your clients will feel. Discover milk_shake’s take on feel-good education.