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DevaCurl

DevaCurl

Booth TBD 6

Since we opened the doors to our first salon in NYC in 1994, we’ve been dedicated to one thing — curls! Whether perfecting a new technique or developing a breakthrough product, we are obsessed with bringing out the best in every curl type. We believe that you should rock curl confidence every day.

Educators

Classes

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Curls & Cuts: Modern Shapes for Every Texture

  • Cutting
  • Styling
Discover how to create today’s most in‑demand short, curly haircuts with Curl Expert and DevaCurl Ambassador Kendra Alia (@iamkendraalia). In this class, Kendra will show you how to customize modern, shape‑enhancing cuts for every curl pattern and texture. She’ll also share her go‑to product choices to set clients up for a flawless wash‑and‑go or a quick, effective curl refresh after dry cutting.